Category: 06. Link Building

  • Link building tools

    While it is technically possible to build links with just a bit of brain power and a Gmail account, there are a number of link building tools that will help make the process of acquiring links much faster and easier. Here are some free ones: And here are some premium ones:

  • Best link building strategies

    There are many different link building tactics and strategies out there. Some of them can be very effective, while others no longer work these days and will most likely just waste your time. Here’s what works really well today, according to our observations: 1. Replicating your competitor’s backlinks If someone is linking to your competitor, there’s…

  • Which links move the needle?

    Different kinds of links have different impacts on your page’s ranking in Google. And no one knows for sure how exactly Google measures the value of each individual link. But there are five general concepts of evaluating links that the SEO community believes to be true. 1. Authority It seems intuitive that a link from The…

  • How to build links

    Conceptually, most popular link building strategies fall into one of the following four buckets: You can also hire an experienced link builder (or a link building agency) to do it all for you. And that’s what a lot of digital marketers and business owners eventually end up doing because no matter which tactics you choose,…

  • The basics of link building

    You can think of links as votes. When other websites are linking to your page, it tells Google that your page is somehow important. Which is essentially Google’s PageRank algorithm in a nutshell. So the more high-quality backlinks a page has, the higher it tends to rank in Google. And if you want to outrank it with…