Category: SEO Interview Question
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What are backlinks?
When a website links to another, a backlink is established. In other words, Backlinks to your website are essentially a signal to search engines that people endorse your content.
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What is link building and why does it matter?
Google exists to serve the searcher. That means Google is constantly trying to determine which results are most relevant to any given searcher and any given time. In addition to relevance, Google considers credibility too. So the search engine looks to see if other websites have linked to yours. If so, that means your content…
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How do you approach keyword research?
As with the question above, your answer might vary. You’ll want to explain which keyword tools you use for research, as well as how you go about it. For example, if you use Google Keyword Planner to do your keyword research, then that’s your answer for the tool used. But you must also explain how you…
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Which SEO tools do you regularly use?
Various tools can make SEO jobs more accessible, and choosing the best one depends on your needs.
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How did you learn SEO?
Obviously, this answer will depend on your individual situation, but it matters because a potential employer wants to ensure that you are well-versed in SEO best practices. If you learned SEO by the seat of your pants at your last job because someone had to do it, an employer might doubt the quality of the…
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How do you measure SEO success?
You might want to answer this question based on the type of company you’re interviewing for, as goals might differ. In addition, there are a variety of ways to measure key performance indicators (KPIs) and, therefore, success. During an SEO interview, possible answers might include increasing traffic to a website or particular landing page, increasing…
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What makes a website search engine friendly?
Several factors make a website search engine friendly, including keywords, quality content, titles, metadata, etc. A website needs these factors to be ranked by a search engine and therefore found by a user.
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Explain LSI
LSI Keywords are semantically linked to the principal term used by visitors in search engines. When we use LSI keywords to improve a page, the keyword relevance will rise. LSI allows you to optimize keywords on a web page without worrying about keyword stuffing. Google’s algorithm uses LSI keywords to determine the relevance of a…
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What is an XML Sitemap?
Extensible Markup Language (XML) is an acronym for “Extensible Markup Language.” The purpose of an XML sitemap is to provide search engines with information about the most recent changes made to them. It contains a list of websites and the frequency with which they are updated. Using an XML sitemap, we may request that search…
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What is an HTML Sitemap?
HTML sitemap is a new website that allows people to view a list of pages structured to understand and traverse the site quickly. An HTML sitemap isn’t essential if your website has a few user-accessible sites. HTML sitemaps are very beneficial if you have a large website.